Jose Jurado
Frequent Pattern Mining
TL; DR
The field of Frequent Pattern Mining (FPM) encompasses a series of techniques for finding patterns within a dataset.
This article will cover some of those techniques and how they can be used to extract behavioral patterns from anonymous interactions, in the context of an ecommerce site.
Terms and
Session Contextualization
TL;DR
Yes, there is a way to help shoppers find what they need, without tracking or
collecting personal information.
It’s called session contextualization and, here at Empathy.co, it is how we
interpret shoppers’ interactions in an ecommerce store, in order to provide a
delightful user experience.
You